• lepinkainen@lemmy.world
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      1 day ago

      This is the key.

      Ads don’t care if you like or don’t like them, as long as you remember them.

      The worst thing an ad can do is be forgettable

      • howsetheraven@lemmy.world
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        16 hours ago

        Every single ad these days go into a memory black hole. They are so irritating, so invasive, so EVERYWHERE; that I instinctively dissociate from anything in them.

        They won’t get my conscious or subconscious attention. All of my large purchases are researched a minimum 2 weeks in advance and anything small is done on a case by case basis (of which I intentionally scrutinize anything I might have “heard of” because I’m aware of the phenomenon. Fuck all ads, they are my enemy.

        • lepinkainen@lemmy.world
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          9 hours ago

          I literally pay money to not see ads in my (local) streaming services.

          The irritation and mental load from dealing with shitty ads is well worth the about 15€ a month I pay to have them removed.

      • lightnsfw@reddthat.com
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        23 hours ago

        I don’t know how having me associate their name with a spike of rage is a good thing. There are definitely companies I went from being neutral towards to never considering them again due to their advertising methods. For example I’ve never eaten at Quiznos because of those fucking rat commercials they did like 20 years ago. I’m not even sure if that place still exists or not. I hope not, and I hope whoever came up with those commercials is dead.

        • fishy@lemmy.today
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          17 hours ago

          Sorry dude, you’re on lemmy. Nobody is here because it’s the easiest or best. Most of us are here because we’re the types who don’t like getting fucked over. I wholeheartedly agree that ads in and of themselves are annoying and fucking detest those Quiznos commercials but we’re the “weird” ones here. Most people loved those ads and Quiznos sold a ton of crappy sandwiches. Sadly advertising works on most people.

      • PhoenixDog@lemmy.world
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        22 hours ago

        Disagree.

        I may be in the minority but the more I know about you, the less I ever want you in my house.

        I will literally go by an LG Washing Machine out of spite because Sony showed up too much in ads.

        • Waraugh@lemmy.dbzer0.com
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          19 hours ago

          They are playing statistics, most people that think they are immune to ads are full of shit and even if they somehow defy common human behavior it isn’t really relevant to an advertising effort that doesn’t care about the minority.

  • TheDoozer@lemmy.world
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    15 hours ago

    The Yaris ads did this to me. I got so pissed off by their “It’s a car” commercials that I absolutely despised the product.

  • Earthman_Jim@lemmy.zip
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    19 hours ago

    I’ve held this attitude ever since those Mentos commercials used to interrupt my Much Music in the 90s. These type-A marketing types rarely realized they’re just advertising to themselves.

  • Captain Aggravated@sh.itjust.works
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    21 hours ago

    I got real into Zero Punctuation about a decade ago, so I’d watch a load of 5 minute youtube videos back to back.

    It would serve me the same goddamn ad for a Mission Impossible movie between every one. The ad had this hateful nasally music that went “ready or not, here I come.”

    I have not paid for a movie ticket, a streaming service, or a new DVD or Blu-Ray since then. Brain surgery with a backhoe, cut your pineal gland off at the waist. Fuck your entire sector of industry, Tom Cruise.

  • r00ty@kbin.life
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    1 day ago

    You know I cannot be the only one that will consciously decide to not buy brands that make intrusive adverts. But, they must also know that. So I can only assume that the majority of people don’t think the same and it’s an overall upside for these annoying ads.

    • blx@piefed.zip
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      1 day ago

      That baffles me too. Being annoyed by an obnoxious ad instantly puts the brand in my naughty, to-boycott list.

      Like, if I ever need to use a VPN, guess who I’ll go out of my way to never, ever use? That’s right NordVPN, go fuck yourself! I’ve never used you and I already hate you.

      How do people care so little that it’s still a beneficial strategy for brands?

      • Apathy Tree@lemmy.dbzer0.com
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        1 day ago

        I just assume that anyone who needs to spend a lot on bothering me about their product… is either pushing a really shitty product, or offering it at a really shitty price, because so far that has been the case about 90% of the time.

        If it was a good value, people would spontaneously recommend it when appropriate, with only light advertising in places where it makes sense (athletic gear advertised on sports websites, for example). Hell, it doesn’t even have to be all that good a product, just better than the alternatives. I mean look at Linux! :p

        It’s so clear when you know what’s going on, but I think most people operate under the assumption that if they constantly hear about it and don’t hear bad things to the same degree, that the thing must be good. Propaganda is everywhere saying exactly that in lots of different ways, so hard to really blame them…

        • agamemnonymous@sh.itjust.works
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          1 day ago

          or offering it at a really shitty price

          Advertising budget has to come from somewhere. If you can afford to inundate me with constant ads, then I know your product costs way more than it needs to.

    • chicken@lemmy.dbzer0.com
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      1 day ago

      Adblockers are not that difficult to install, so I’d guess the slice of people who really resent ads enough to actually make purchasing decisions out of spite but also who still watch them isn’t that big.

    • Eheran@lemmy.world
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      1 day ago

      Correct. Ads work extremely well. The simple and short explanation is that most people are dumb.

    • scarabic@lemmy.world
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      1 day ago

      There is a third category here: people who also hate ads but pay to turn off the ads, recognizing that a service takes money to operate. You’re not the only one who hates ads, and if you simply eschew them, that’s great. But we have a lot of people here who want to get everything for nothing, and that’s just not a tenable plan.

      I mean look at the entitlement in the post. “Your” ads but “my” video.

      • ttyybb@lemmy.world
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        1 day ago

        I’ve tried it, but the only “ads” I’ve had it collect in the past are cookie banners, random reddit posts, and thumbnails on a Google search page (only used a Google search page to try and see if it would actually collect ads)

  • s1ndr0m3@lemmy.world
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    16 hours ago

    There are many ads on YouTube that are obvious scams. So I just assume that anything being advertised on YT is a scam.

  • ruuster13@lemmy.zip
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    1 day ago

    Sorry but wrong. You are not going to win this kind of battle against advertisers. If you notice the intrusion and hate the product, you weren’t in the market for their product in the first place. They don’t care that you hate their company. When you are in the market for the product, you won’t notice the intrusion or it won’t matter if you do; the ad is still increasing your exposure to their product in the ways that increase your chances of buying.

    • Limonene@lemmy.world
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      1 day ago

      I agree with this. Ads contaminate your mind, so make sure to use ad blockers. But also help your friends set up ad blockers, because if their minds are contaminated, it will spread to you.

      • cattywampas@lemmy.world
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        1 day ago

        Would you pay a higher price to do so?

        Would you (or could you even afford to) pay twice the insurance premiums because Liberty or State Farm ads annoy you?

        • ozymandias117@lemmy.world
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          1 day ago

          I currently do, maybe not twice, but about 20% more to avoid them

          I also refuse to buy several cheaper car companies because of ads I saw years ago, and bought a more expensive car for my wife to avoid them

          I don’t know the price difference, but there’s also a toilet paper brand I will never buy

          I’m sure lots of ads work on me, but if your ad is annoying enough, I will pay significantly more to your competitor

    • lastlybutfirstly@lemmy.world
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      1 day ago

      I don’t know. Bad word of mouth can severely harm a product I think. So they should really care if there are millions of people who absolutely despise them.

      By the way, completely unrelated, don’t use Wix if you’re making a website. It’s awful. Also, I heard it was mentioned in the Epstein Files. Could be untrue but just to be safe don’t use Wix if you don’t want you and your website to be linked to Jefferey Epstein. Wix, the child predator’s choice. Allegedly.

      • ruuster13@lemmy.zip
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        1 day ago

        I actually am planning on making a website soon. I’ll have to keep Wix in mind.

    • Aceticon@lemmy.dbzer0.com
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      1 day ago

      Also later in time when one is making a choice for a kind of product one doesn’t usually buy, one might have forgotten their dislike for a brand due to their excessive use of advertising and yet their subconscious is still giving them a feeling of familiarity when they see that brand’s name on a product which makes it more likely that they’ll chose it over other options that don’t feel as familiar.

      Most advertising nowadays is meant to affect subconscious impulses which will do their thing with no cognitive effort, whilst the position the OP holds (and which I myself try to) is conscious and requires cognitive effort to maintain.

  • vortexsurfer@lemmy.world
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    19 hours ago

    The same with podcasts, especially geolocated ads or what they’re called. Here in Norway I always get the same fucking ads on every damn podcast, and they are horrible, like getting raped in the ears. At least I learn which companies to avoid…

  • foggy@lemmy.world
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    1 day ago

    If your product can’t enter my world without you paying millions of dollars to interrupt my good time, I am positive I do not need to know about your product.

  • Avicenna@programming.dev
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    1 day ago

    Someone should write an article about how interrupting ads actualy negatively affect consumer choices and then popularize it. I am ok even if its just made of shady stats, many will adapt the idea blindly anyways.

    • __Lost__@lemmy.dbzer0.com
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      1 day ago

      Does anybody actually PLAY raid shadow legends, or is it just an ad for nothing? I don’t think I’ve ever seen the actual game play or heard anyone ever mention playing it.

    • FreddiesLantern@leminal.space
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      23 hours ago

      Gaming has become such bullshit in this regard.

      I mean it’s so rare nowadays to come across a game where you can tell: this is made by someone who genuinely wanted to make this game for the sake of making/playing it.

      It’s always just another micro transaction storefront with graphics.

      And ads aren’t any different, contrived bullshit.

      • Strider@lemmy.world
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        23 hours ago

        *mainstream gaming.

        There’s still a world out there not bothered by this. I’m a big spender but AAA gaming lost me a while ago. On all systems I’ve got more games to play than I could ever have the time for.

      • Rooster326@programming.dev
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        21 hours ago

        made by someone who genuinely wanted to make this game for the sake of making/playing it.

        There is nothing wrong with developers wanting to get paid for their labor. You want, and deserve, to be paid for your labor. Why don’t they??

        If you stay away from AAA, AAAA gaming and you get solid deals made by people trying to make an honest living. It’s not that hard. I haven’t bought or felt any need to buy micro transactions since Horse Armor came out.