YouTube viewers will soon have to sit through even longer ads, with Google rolling out new 30-second unskippable spots on a popular app.

YouTube viewers will soon have to sit through even longer ads, with Google rolling out new 30-second unskippable spots on a popular app.

  • VibeSurgeon@piefed.socialEnglish
    322·
    2 个月前

    Those will not block YT ads.

    This is correct

    but YouTube ads are delivered directly into the video stream.

    This is false

    • Scrollone@feddit.itEnglish
      16·
      2 个月前

      And the reason is that those ad-blockers are based on DNS block lists, and YouTube ads are served by the same servers that also serve videos.

      • VibeSurgeon@piefed.socialEnglish
        2·
        1 个月前

        Sure, but that can be said about almost anything.

        Still, I’d be surprised if they went the route of embedding ads into the stream, in part because of measurability/skipability/etc. It’s definitely not out of the question, but I think we’re still ways to go before we get there.

        And even then, tools like yt-dlp would probably be able to apply some heuristics to figure out which segments are foreign to the stream and slice them out that way. Blocking yt-dlp would require DRM, which in turn requires changing the transcoding pipeline in a pretty non-trivial way. I also doubt they would willingly go this route.